The Future of Travel Marketing: Key Trends and Takeaways
The Impact of AI in the Broadcast Media Marketing Industry & How You Can Benefit
The Importance of a Content Marketing Strategy for Your Destination
The Transformative Influence of AI on Web Accessibility
Credit Union Marketing Series: 3 Landing Page UI/UX Techniques
Posted on November 14th, 2024
Food and beverage content dominates social media, unprecedentedly capturing consumer interest. In 2023 alone, creators generated over 1.2 million posts about food and beverage brands, resulting in a staggering 75 billion impressions and 3 billion consumer interactions. This creates a...
Continue ReadingPosted on September 24th, 2024
Standing out in today’s competitive restaurant industry requires more than great food and service. With consumers relying heavily on online reviews, social media, and digital platforms to make dining decisions, restaurants must build a strong, recognizable brand to resonate with...
Continue ReadingPosted on December 21st, 2023
Ad Industry, Agency Services, Digital, Marketing, Restaurants, Search Engine Optimization, Social Media, Strategy
As 2024 approaches, seismic shifts in consumer preferences and technology promise to fundamentally transform restaurant marketing. This coming year will test the agility and foresight of restaurants as they adapt strategies to appeal to evolving dining habits. Mastering key 2024...
Continue ReadingPosted on July 14th, 2023
Ad Industry, Agency Services, Consumer Packaged Goods, Credit Union Marketing, Healthcare, Marketing, Restaurants, Strategy, Travel, Tourism & Entertainment, Web Development
In recent years, artificial intelligence (AI) has emerged as a groundbreaking technology that is revolutionizing various industries. One area, we want to focus on, where AI is making a significant impact is web accessibility. Web accessibility refers to designing websites...
Continue ReadingPosted on June 13th, 2023
Ad Industry, Agency Services, Consumer Packaged Goods, Credit Union Marketing, Digital, Healthcare, Marketing, Restaurants, Search Engine Marketing, Search Engine Optimization, Strategy, Travel, Tourism & Entertainment
As technology continues to evolve, artificial intelligence (AI) is becoming more prevalent in almost every industry. As an agency that partners with businesses across many fields, the evok team has seen a significant impact from AI involvement in search engine...
Continue ReadingPosted on May 2nd, 2023
Agency Services, Digital, Restaurants, Strategy
You have to meet your audience where they are — and in this digital age, your audience is more than likely on their phones. As your restaurant works to get the acclaim your delicious dishes and top-of-the-line service deserve, you...
Continue ReadingPosted on December 15th, 2022
Ad Industry, Agency Services, Digital, Diversity, Equity and Inclusion, Marketing, Restaurants, Social Media, Strategy
Your customers don’t want to just hear the specials, they want to experience something special. In an age where technology has allowed everything to be tailored to our preferences, your guests have come to expect dining experiences that do the...
Continue ReadingPosted on July 7th, 2022
Ad Industry, Agency Services, Branding, Marketing, Restaurants, Strategy
After months of inconsistent and uncertain restaurant visitation, the foodservice industry continues to battle the labor crisis, supply chain issues and the impact of inflation, all of which compromise restaurants’ ability to meet consumers’ expanded needs for high-quality offerings and...
Continue ReadingPosted on March 30th, 2022
Agency Services, Digital, Diversity, Equity and Inclusion, Marketing, Restaurants, Social Media, Strategy
From the moment your customers take the first bite of one of your unique dishes, they’re hooked. The problem is that if your target audience never hears about your restaurant, they can’t experience your culinary prowess. So, how do you...
Continue Reading