The Future of Travel Marketing: Key Trends and Takeaways
The Impact of AI in the Broadcast Media Marketing Industry & How You Can Benefit
The Importance of a Content Marketing Strategy for Your Destination
The Transformative Influence of AI on Web Accessibility
Credit Union Marketing Series: 3 Landing Page UI/UX Techniques
Posted on November 27th, 2024
Ad Industry, Agency Services, Branding, Digital, Strategy
In the high-speed race to stay relevant, even iconic brands face the challenge of evolution—and Jaguar's recent rebranding offers important lessons about balancing heritage with modernization. While adapting to changing markets is essential, the key lies in finding harmony between...
Continue ReadingPosted on September 4th, 2024
Ad Industry, Agency Services, Digital, Pay-Per-Click (PPC), Strategy
As businesses navigate the complexities of digital marketing, choosing an ad platform can make or break a campaign’s success. In a landscape where consumers are more connected than ever, reaching the right audience through the right channel is paramount. The...
Continue ReadingPosted on December 21st, 2023
Ad Industry, Agency Services, Digital, Marketing, Strategy
Deciding to hire a digital marketing agency is a significant step for any business. With countless options available, understanding what to look for is crucial. This blog aims to guide you through the process, ensuring that your choice aligns with...
Continue ReadingPosted on December 21st, 2023
Ad Industry, Agency Services, Digital, Marketing, Restaurants, Search Engine Optimization, Social Media, Strategy
As 2024 approaches, seismic shifts in consumer preferences and technology promise to fundamentally transform restaurant marketing. This coming year will test the agility and foresight of restaurants as they adapt strategies to appeal to evolving dining habits. Mastering key 2024...
Continue ReadingPosted on October 19th, 2023
Ad Industry, Agency Services, Consumer Packaged Goods, Digital, Media
The emergence of artificial intelligence (AI) has significantly impacted various industries, and the broadcast media marketing sector is no exception. AI algorithms and technology continue transforming how broadcasters create, distribute, and optimize their content to reach wider audiences. Here, we...
Continue ReadingPosted on July 14th, 2023
Ad Industry, Agency Services, Consumer Packaged Goods, Credit Union Marketing, Healthcare, Marketing, Restaurants, Strategy, Travel, Tourism & Entertainment, Web Development
In recent years, artificial intelligence (AI) has emerged as a groundbreaking technology that is revolutionizing various industries. One area, we want to focus on, where AI is making a significant impact is web accessibility. Web accessibility refers to designing websites...
Continue ReadingPosted on July 14th, 2023
Ad Industry, Agency Services, Credit Union Marketing, Marketing, Web Development
Are you having trouble turning clicks into credit union members? The truth is, even if you create the most thoughtful, engaging marketing campaign to pull your audience in, all it takes is a landing page that misses the mark to...
Continue ReadingPosted on June 13th, 2023
Ad Industry, Agency Services, Consumer Packaged Goods, Credit Union Marketing, Digital, Healthcare, Marketing, Restaurants, Search Engine Marketing, Search Engine Optimization, Strategy, Travel, Tourism & Entertainment
As technology continues to evolve, artificial intelligence (AI) is becoming more prevalent in almost every industry. As an agency that partners with businesses across many fields, the evok team has seen a significant impact from AI involvement in search engine...
Continue ReadingPosted on April 28th, 2023
Ad Industry, Agency Services, Branding, Consumer Packaged Goods, Digital, Marketing, Strategy
In recent years, the use of artificial intelligence (AI) has grown rapidly in many industries, including marketing and advertising. AI technologies such as ChatGPT, Jasper, and others are being used to improve the efficiency and effectiveness of marketing campaigns. In...
Continue Reading