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7 Inspirational Travel Marketing Campaigns That Deliver Visitors
Posted on August 2nd, 2021
Digital, Email Marketing, Marketing, Strategy, Travel, Tourism & Entertainment
Summer is here, and we all know what that means—it’s the peak season for most destinations. We also know the travel industry is competitive. In fact, 40% of Americans take at least one vacation a year. From that percent, about...
Continue ReadingPosted on July 15th, 2021
Content Creation, Creative, Digital, Marketing, Social Media, Strategy, Travel, Tourism & Entertainment
When it comes to planning a vacation, each generation gets their destination inspiration in a different way. Gen X travelers may scroll various Pinterest boards and read blogs filled with aesthetically pleasing pictures and itineraries for their destination of choice....
Continue ReadingPosted on June 4th, 2021
Content Creation, Digital, Marketing, Media, Pay-Per-Click (PPC), Search Engine Marketing, Search Engine Optimization, Social Media, Strategy, Travel, Tourism & Entertainment, Web Development
Gone are the days where travel brands look to professional, DSLR-grade photography for their digital marketing needs. With so many active social media users (3.96 billion to be exact), the demands for stunning travel imagery are being met by your...
Continue ReadingPosted on May 14th, 2021
Agency Services, Digital, Marketing, Project Spotlight, Research, Strategy, Travel, Tourism & Entertainment
This month, our Account Executive shares a glimpse of what it means to navigate travel clients through a pandemic. Keep reading to get an insider’s perspective on the marketing madness and how we quickly shifted our strategies to overcome the...
Continue ReadingPosted on April 19th, 2021
Content Creation, Digital, Marketing, Media, Search Engine Marketing, Social Media, Strategy, Travel, Tourism & Entertainment
Simply put, niche destination marketing means capitalizing on your destination’s unique selling proposition (USP) and attracting tourists with interests that match what your location has to offer. You can’t be an expert at everything, so offering your destination as the...
Continue ReadingPosted on March 12th, 2021
Digital, Marketing, Pay-Per-Click (PPC), Search Engine Marketing, Social Media, Strategy, Travel, Tourism & Entertainment
It doesn’t need repeating, but we’ll do it anyway: advertising is shifting from traditional ad tactics to the digital realm. With travelers on social media more than ever before, travel marketers must find ways to inspire them to visit your...
Continue ReadingPosted on February 16th, 2021
Broadcast, Content Creation, Creative, Digital, Marketing, Media, Social Media, Travel, Tourism & Entertainment
As travel marketers, OTT and CTV may be the campaign game-changers you have been waiting for. Wanderers, travel-lovers, family adventure-seekers, and globetrotters all spend hours watching television and video, but their viewing habits have changed in recent years. Instead of...
Continue ReadingPosted on January 8th, 2021
Digital, Marketing, Strategy, Travel, Tourism & Entertainment
2020 has been a difficult year for many travel and tourism destinations as COVID-19 restrictions have kept travelers and families at home. However, the travel industry is gaining momentum as tourists are interested in finding new ways to travel safely...
Continue ReadingPosted on December 8th, 2020
Digital, Marketing, Search Engine Marketing, Social Media, Strategy, Travel, Tourism & Entertainment
Digital tactics have become a fundamental component of any travel marketing strategy. The evolution of marketing has transcended the travel industry into something more than just reaching an audience, it’s become about building connections. While it may sound budget draining...
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